Our Three Iterations
Financial Mentorship
(2008-2016)
Virtual Coaching
(2016-2019)
DecidED
(2020-Present)
We have been tackling the complex problems around college access and student loan debt from our inception. Our strategies have adapted to meet the most critical needs of our students, while expanding our outreach and programs.
2008-2019
Impacts from our financial mentorship and virtual coaching programs
33,000+
Students served since 2008
$2.4M
Financial Aid received since 2018 for students
42% less
Moneythink students borrowed 42% less than their peers
82%
of Moneythink students completed the FAFSA (vs 55% nationally)
87%
of Moneythink students created financial plans
81%
of Moneythink students enrolled in a recommended affordable college
85%
of Moneythink students reported trusting Moneythink’s advice
2020 – Present
Comparing College Costs with DecidED
The decision of where to go to college is one of the most impactful financial decisions in a student’s life. We developed DecidED to help students make informed and supported decisions about their future.
Our experience coaching students and interviewing hundreds of families, combined with key learnings from the field, led us to the vision for DecidED. We realized the best way to reach and help the most students was to provide them with an easy to use, digital tool that would meet students wherever they were at. We wanted to provide an easy way for students to understand the financial tradeoffs of their award offers against other college fit factors.